Re-design the website of a software company called Strategis. The new site will feature their flagship software product called "OneOffice". The new web site should have a corporate look & feel, but should be engaging and visually interesting (consistent with business card graphic design). Provide us with PSD files. Site will be HTML-based, not Flash-based.
What inspires you and how do you envision the design for your business?
Strategis' main software product is called "OneOffice". Their core business is selling and supporting this product.
OneOffice is an ERP / Supply Chain management software tool. According to Strategis the key benefit of OneOffice is that it pulls together critical information from a wide variety of sources and neatly summarizes this on one screen. Apparently this is a fairly unique and powerful feature for this type of software.
The motivation for re-designing the current website is to improve the website's conversion rate. Statistical analysis has revealed that the company's marketing successfully brings visitors to the site, but that they are not currently converting these visitors into leads. A fresh, attractive design with improved site content is what we believe is required – which is where you come in.