Snipr is an online Internet Marketers tool for niche research, buying domains and designing, building and launching websites, as well as generating traffic tools.
At present Snipr has over 2000 customers, who have collectively built over 6000 websites, userbase is spread globally, with high concentration in Asia & Australia.
Ideally the design should be an evolution of the existing homepage that already exists.
The front page redesigned layout with then be used for the rest of the site as a template for the new design style.
The existing color pallet is preferred to be kept, ie the light greys, dark greys, blacks and greens etc.
There is a freetrial sign up for Snipr, so you could sign up, to get a feel for the app, or just watch some of the tutorial vids for the app:
The page will be the homepage, and so should showcase the product, its features, whilst looking very professional.
Also the sign up for a newsletter is going to be replaced with a sign-up/free trial section, so please take that into account.
The general action of the page is to let users know what Snipr is (strapline), what it will do for them (key features), ability to learn more (video & other pages) and/or get started and sign up (free trial).