Technology Consulting Website Design

Ready to Cloud (R2C) readytocloud.com

We are a Technology consulting company helping small and entrepreneurial businesses succeed with Technology. We are based in Dallas Texas, and we have extensive experience with Backoffice, Billing, Hosting, and Internet Marketing. We need a website that gives justice to our efforts and experience.

Our vision is to promote best practices to small business. Our mission is to provide clients affordable technology support for their IT needs.

The website will be responsible for the generation of most of our customer base. Wheather through direct means, Google Adwords, partner link or otherwise, potential customers will sign up via the website. Therefore, it will be the first and most important impression they have of the business.

Ultimately the webiste will convey trustworthiness, innovation, and web 2.0 style website.

Core Target: Local Dallas (DFW) Small Businesses with 1 to 20 employees.
Secondary Target: Other Technology providers that are expert in Cloud Computing will come to see a section that we call Cloud Jobs. Also Investors for our small products that we host.

Website Objectives

Convert web visitors into Newsletter Subscribers or Product Users
Convert IT Professionals into avid seekers of the Cloud Job section
Convert IT professionals into Blog publishers
Be on the cutting edge of consumer interfaces trends
Demonstrate the new way of doing business in the web

Marketing Objectives
Drive 70% of users visiting our site requesting more information via Newsletters
Drive 50% of users visiting our site requesting one of our free products

Communication Objectives
User Friendly
Professional
We care about our client
Modern / Tech savvy

Most important Thing the site should Convey
Technology experts but we understand business
We will give you the best advice for the dollar

Benchmarks

We like the following sites designs:
http://www.uservoice.com
http://www.mint.com
http://www.zendesk.com
http://www.coxsmith.com
cpwebop.contentpilot.net
http://www.webmonkey.com

Outcome

We require a PSD file for each section of the site and each different behavior should have one as well.

It will be about 7* PSD files.

*You don't have to provide 7 PSD files if there are no need. It seemed like a logical number due to the number of section and possible JavaScript effects.