We are a small cafe that sells crêpes, coffee & snacks in a fun trendy environment. We want our logo to send the same message.
We don't want our logo to look like we are a fast food chain. Keep it simple(clean) but maintain character. Keep it readable (no script) so it can be viewed at a distance.
(pull your colors & tones from the attached files)
Maybe try something that looks like a sketch or has a painted faded texture. Keep it fresh and alive. We don't want it dark and drab. We want it light and airy.
***The word "creperie" is just a description and doesnt need to be so big. "Hazelnuts" needs to be the main event. The reason for this is we are using an existing light box for the logo and it is only 37" x 37" so the word "Hazelnuts" must be big enough so people across the street can read it.
**Open the 99 LOGOS CONTEST.pdf
Here you will see a layout for our street front signage. We have our sales categories displayed using the vinyl lettering on the top windows so there is no need to incorporate that info into the logo. It's a good idea to submit the logo designed within the shape of our existing sign. Doing that will help us get a feel for the proportions
*Look to the attached files as a source of inspiration about color and the vibe of our store. Design a logo that would fit in with the lifestyle portrayed in the images.